La mise en scène et la mise en série du personnage people, ou la poursuite d’une alliance fructueuse entre marketing et divertissement

This article begins by reminding the reader that media celebrity began with early Hollywood as a promotional strategy. The author then hypothesizes that the media representation of famous people as media celebrities was (and is) considered to be not so much journalistic truth as the result of a dive...

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Bibliographic Details
Main Author: Ursula Ganz-Blaettler
Format: Article
Language:fra
Published: Université Laval 2009-04-01
Series:Communication
Subjects:
Online Access:http://journals.openedition.org/communication/1284