The Role of Weak Ties in Diversification Strategy
This study provides an analysis of the successful diversification process from the perspective of “weak ties.” Weak ties bring about new knowledge that does not overlap existing knowledge and are therefore useful to firms entering new markets. This study analyzes the diversification process using th...
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Format: | Article |
Language: | English |
Published: |
Global Business Research Center
2016-04-01
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Series: | Annals of Business Administrative Science |
Subjects: | |
Online Access: | https://www.jstage.jst.go.jp/article/abas/15/3/15_0160309a/_pdf/-char/en |