Using Behavioral Nudges to Engage Pregnant Women in a Smoking Cessation Trial: An Online Field Quasi-Experiment

Evidence shows that behavioral nudges could be used to enhance enrollment rates in randomized controlled trials (RCTs) by addressing enrollment barriers, but research on this topic is limited. We conducted an online field quasi-experiment with separate pretest (October 2017–January 2018) and posttes...

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Bibliographic Details
Main Authors: Oana M. Blaga, Teodora D. Frățilă, Cristian I. Meghea
Format: Article
Language:English
Published: MDPI AG 2020-12-01
Series:Healthcare
Subjects:
Online Access:https://www.mdpi.com/2227-9032/8/4/531