THE APPEAL TO COLLECTIVE PATHOS IN TIMES OF PANDEMIC

During crises, the way leaders communicate to their followers becomes more important. As an overview, shared and collective emotions play their part in generating certain kind of attitude and behaviors in specific circumstances, including a crisis created during pandemic times. The main question of...

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Bibliographic Details
Main Author: Ioana MOROSANU
Format: Article
Language:English
Published: Romanian Foundation for Business Intelligence 2020-12-01
Series:Cross-Cultural Management Journal
Subjects:
Online Access: http://seaopenresearch.eu/Journals/articles/CMJ2020_I2_2.pdf