The Effect of Content marketing use on Intent to Revisit the Website in Emerged Internet Businesses (Case Study: Yekta Ketab Website)
Due to the widespread use of internet by product and service providers online, one of the most effective and optimal ways today is to use content marketing techniques in terms of low cost, efficiency and attraction of users. Content marketing refers to activities related to creating and updating web...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Kurdistan
2019-08-01
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| Series: | مطالعات رفتار مصرف کننده. |
| Subjects: | |
| Online Access: | http://cbs.uok.ac.ir/article_61085_3f16ee5a777c25fbb20147006a3a2f02.pdf |