Specific Features of the Study of Purchasing Behaviour and Consumption by the Customer, Financial and Banking Sector
The purpose of every economic activity in general and the financial one in particular is the satisfaction of clients’ necessities. Thespecificity of clients’ consumption behaviour in the financial – banking realm, impose the understanding of the necessities and their occasionalprocess to the banking...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Danubius University
2009-10-01
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| Series: | Acta Universitatis Danubius: Oeconomica |
| Subjects: | |
| Online Access: | http://journals.univ-danubius.ro/index.php/oeconomica/article/viewFile/85/82 |