THE USE OF CLUSTER ANALYSIS IN THE RESEARCH ON SHOPPING PREFERENCES REGARDING REGIONAL PRODUCTS FROM LUBELSKIE VOIVODESHIP
An increasing awareness of consumers is reflected in a growing demand for products which are manufactured in a particular way, with unique ingredients, or which are of a particular origin. The analysis of consumers’ preferences makes it possible to define factors which determine the purcha...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Life Sciences in Poznań
2017-03-01
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| Series: | Journal of Agribusiness and Rural Development |
| Subjects: | |
| Online Access: | http://www.jard.edu.pl/tom43/zeszyt1/art_6.pdf |