The Perspectives of New Franchising Models in Russia

Purpose: the main goal of the article is to define the development perspectives of the new franchising models in Russia (specifically quasifranchising, freedom franchising and branchising). To achieve this the following tusks should be completed: to define the specific characteristics of the followi...

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Bibliographic Details
Main Author: Lyudmila A. Mikhailova
Format: Article
Language:Russian
Published: Nauka 2017-12-01
Series:Modernizaciâ, Innovaciâ, Razvitie
Subjects:
Online Access:https://www.mir-nayka.com/jour/article/view/783