PERSONALIZED ONLINE MARKETING USING FACIAL AND EMOTION RECOGNITION

Relying on the new technologies, marketers are more and more preoccupied in delivering a unique experience to the customers by using personalized dedicated ads campaigns, built on specific user’s profile. Based on facial recognition and emotions interpretation, specialists are able to identify a cer...

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Bibliographic Details
Main Authors: Radu Lixandroiu, Cătălin Maican, Gheorghe Epuran, Gabriel Brătucu, Lavinia Dovleac
Format: Article
Language:English
Published: Journal of Smart Economic Growth 2020-12-01
Series:Journal of Smart Economic Growth
Online Access:https://jseg.ro/index.php/jseg/article/view/109