5-a-day fruit and vegetable food product labels: reduced fruit and vegetable consumption following an exaggerated compared to a modest label

Abstract Background Food product labels based on the WHO 5-a-day fruit and vegetable (FV) message are becoming increasingly common, but these labels may impact negatively on complementary or subsequent FV consumption. This study aimed to investigate the impact of a ‘3 of your 5-a-day’ versus a ‘1 of...

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Bibliographic Details
Main Authors: K. M. Appleton, H. J. Pidgeon
Format: Article
Language:English
Published: BMC 2018-05-01
Series:BMC Public Health
Subjects:
Online Access:http://link.springer.com/article/10.1186/s12889-018-5528-0