Determinants attributes in purchase decision: a study in establishments commercialize street food
The attributes of a product can vary greatly in the importance they have for different consumers, and from the idea that there are different degrees of importance in relation to the attributes and importance that influence the buying decision. The purpose of this study is to identify which attribute...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Associação Nacional de Pós-Graduação em Turismo
2017-01-01
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| Series: | Revista Brasileira de Pesquisa em Turismo |
| Subjects: | |
| Online Access: | https://rbtur.org.br/rbtur/article/view/1164 |