Prospectiva de Marketing, Neuromarketing y Programación Neuro Lingüística

Enterprises as well as society are living uncertainty times and change, due to mistrust and insecurity that markets show, also by the price variation, the political, economic, and governmental factors demonstrate a deficient administrative leadership, it should be established well planned rules, w...

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Bibliographic Details
Main Authors: Álvarez-Calderón, Jorge, García-Rondón, Irene
Format: Article
Language:English
Published: Universidad Estatal de Milagro 2016-08-01
Series:Ciencia UNEMI
Subjects:
Online Access:http://ojs.unemi.edu.ec/index.php/cienciaunemi/article/view/331/287