Brand New Images? Implications of Instagram Photography for Place Branding

The aim of this article is to develop an understanding of what happens when Instagram photography is used for branding a place. Questions raised are which photographs are taken and published, does the practice result in novel ways of representing a place, and, in turn the image of a place. A practic...

Full description

Bibliographic Details
Main Authors: Åsa Thelander, Cecilia Cassinger
Format: Article
Language:English
Published: Cogitatio 2017-12-01
Series:Media and Communication
Subjects:
Online Access:https://www.cogitatiopress.com/mediaandcommunication/article/view/1053