THE ROLE OF DIGITAL MARKETING IN UNIVERSITY SPORT: AN OVERVIEW STUDY OF HIGHER EDUCATION INSTITUTION IN CROATIA

The importance of student sport activities within the structure of academic development is arguably significant. However, university sport is one of the elements of academic development that is not represented adequately as a research subject on a global scale in both scientific and professional env...

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Bibliographic Details
Main Authors: Antun Biloš, Tvrtko Galić
Format: Article
Language:English
Published: Faculty of Economics in Osijek 2016-12-01
Series:Ekonomski Vjesnik
Subjects:
Online Access:http://hrcak.srce.hr/file/251473