The Problems of Providing Information in the Management of the Media Industry Enterprises

In modern economic conditions, managerial decisions of managers of enterprises in the media industry and their structural subdivisions are taken at risk. Risk parameters are reduced if the guidance is based on prior experience and market information. Rapid changes in the marketing environment of the...

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Bibliographic Details
Main Authors: Леся Андріївна Пунчак, Ольга Михайлівна Барзилович
Format: Article
Language:English
Published: Igor Sikorsky Kyiv Polytechnic Institute 2016-12-01
Series:Технологія і техніка друкарства
Subjects:
Online Access:http://ttdruk.vpi.kpi.ua/article/view/79606