Determinants of Porter’s competitive strategy utilization among agro-dealers in Kenya
Utilization of Porter’s competitive strategies is considered a crucial tactic in enhancing the competitiveness of small-scale agro-dealers in developing countries. The dynamic nature of the agro-dealer business environment further necessitates the businesses to strategically align themselves for sur...
Main Authors: | E. I. Wanyonyi, E. W. Gathungu, H. K. Bett, D. O. Okello |
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Format: | Article |
Language: | English |
Published: |
Taylor & Francis Group
2021-01-01
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Series: | Cogent Food & Agriculture |
Subjects: | |
Online Access: | http://dx.doi.org/10.1080/23311932.2020.1865595 |
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