Determinants of Porter’s competitive strategy utilization among agro-dealers in Kenya

Utilization of Porter’s competitive strategies is considered a crucial tactic in enhancing the competitiveness of small-scale agro-dealers in developing countries. The dynamic nature of the agro-dealer business environment further necessitates the businesses to strategically align themselves for sur...

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Bibliographic Details
Main Authors: E. I. Wanyonyi, E. W. Gathungu, H. K. Bett, D. O. Okello
Format: Article
Language:English
Published: Taylor & Francis Group 2021-01-01
Series:Cogent Food & Agriculture
Subjects:
Online Access:http://dx.doi.org/10.1080/23311932.2020.1865595