Development of Promotion Policy of Hybrid Technology of Cars as an Element of Social-Ethical Marketing

Annotation. The article explores the main trends in the automobile market in Ukraine as a whole and, in particular, the market for electric vehicles and hybrid cars. A comparison of these two types of cars was made to highlight the advantages and disadvantages of hybrids. In the article were describ...

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Bibliographic Details
Main Authors: Statkevych K., Shapoval A.
Format: Article
Language:English
Published: Mykolayiv National Agrarian University 2020-02-01
Series:Modern Economics
Subjects:
Online Access:https://modecon.mnau.edu.ua/issue/19-2020/boienko.pdf