Strategic innovation portfolio management

In knowledge-based economy, strategic innovation portfolio management becomes more and more important and critical factor of enterprise's success. Value creation for all the participants in value chain is more successful if it is based on efficient resource allocation and improvement of innovat...

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Bibliographic Details
Main Authors: Stanković Ljiljana, Đukić Suzana
Format: Article
Language:English
Published: Srpsko udruženje za marketing 2015-01-01
Series:Marketing (Beograd. 1991)
Subjects:
Online Access:http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2015/0354-34711504252S.pdf