Strategic innovation portfolio management
In knowledge-based economy, strategic innovation portfolio management becomes more and more important and critical factor of enterprise's success. Value creation for all the participants in value chain is more successful if it is based on efficient resource allocation and improvement of innovat...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Srpsko udruženje za marketing
2015-01-01
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Series: | Marketing (Beograd. 1991) |
Subjects: | |
Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2015/0354-34711504252S.pdf |