Pengaruh Kualitas Layanan Toko Terhubung Terhadap Kepuasan dan Loyalitas Pelanggan

The study aims to examine the relationship between buying environment characteristics, esatisfaction and e-loyalty referring to the research model from Kim et al. (2009) that is applied to apparel product category in the US as a developed country. The study offers a new empirical perspective by inve...

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Bibliographic Details
Main Authors: Muhammad Febri Hardiansyah, Sahid Susilo Nugroho
Format: Article
Language:English
Published: Muhammadiyah University Press 2013-12-01
Series:Benefit Jurnal Manajemen dan Bisnis
Subjects:
Online Access:http://journals.ums.ac.id/index.php/benefit/article/view/1363