Pengaruh Kualitas Layanan Toko Terhubung Terhadap Kepuasan dan Loyalitas Pelanggan
The study aims to examine the relationship between buying environment characteristics, esatisfaction and e-loyalty referring to the research model from Kim et al. (2009) that is applied to apparel product category in the US as a developed country. The study offers a new empirical perspective by inve...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Muhammadiyah University Press
2013-12-01
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Series: | Benefit Jurnal Manajemen dan Bisnis |
Subjects: | |
Online Access: | http://journals.ums.ac.id/index.php/benefit/article/view/1363 |