Social Networking Sites, Personalization, and Trust in Government: Empirical Evidence for a Mediation Model
Political communication via social media might well counter the eroding political trust. In particular, social networking sites (SNS) enable direct flows of communication between citizens and the political elite, thereby reducing social and political gaps. Based on the concept of personalization of...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2020-05-01
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| Series: | Social Media + Society |
| Online Access: | https://doi.org/10.1177/2056305120913885 |