Perceived Sustainable Destination Image: Implications for Marketing Strategies in Europe

There is currently a growing concern about the consequences of tourism activity on the environment. In this regards, sustainable management is understood as a key element that can help destination marketing organizations (DMOs) to improve a tourist destination’s competitiveness. This study...

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Bibliographic Details
Main Authors: Arminda Almeida-Santana, Sergio Moreno-Gil
Format: Article
Language:English
Published: MDPI AG 2019-11-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/11/22/6466