Communication consultancies in Catalonia: 25 years creation spaces for dialogue

Public relations (PR) consultancies first appeared in Spain half a century ago. The first PR agency, Sociedad Anónima Española de Relaciones Públicas (S.A.E. de RP), was set up in November 1960 in Barcelona. However, due to the economic and political situation, consultancies could not fully develop...

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Bibliographic Details
Main Authors: Pilar Buil Gazol, Natalia Rodríguez-Salcedo
Format: Article
Language:English
Published: Universidad CEU San Pablo 2017-05-01
Series:Doxa Comunicación
Subjects:
Online Access:http://dspace.ceu.es/bitstream/10637/8451/2/Communication_PilarBuil%26NataliaRodriguez_Doxa_2017_en.pdf