Getting Business Insights through Clustering Online Behaviors

This study aimed to explore the online users’ behaviors. Since the Internet was introduced to the market, the various and frequent online activities have increased, and it becomes more important for the businesses to understand the online users. Therefore this study analyzed the online users’ behavi...

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Bibliographic Details
Main Authors: Jounghae Bang, Yoonho Cho, Min Sun Kim
Format: Article
Language:English
Published: Hindawi Limited 2015-01-01
Series:Modelling and Simulation in Engineering
Online Access:http://dx.doi.org/10.1155/2015/914314