Representasi Domestikasi Perempuan dalam Iklan

Abstract: Persuasive strategies in advertisement often use signs or languages representing gender biases in society. These gender biases are especially depicted in the use of woman figure as a sign object, which often shows physical exploitation and woman domestication. However, woman’s role in pu...

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Bibliographic Details
Main Author: Endah Siswati
Format: Article
Language:English
Published: Universitas Atma Jaya Yogyakarta 2015-01-01
Series:Jurnal Ilmu Komunikasi
Online Access:http://ojs.uajy.ac.id/index.php/jik/article/view/417