The New Key of Competitive Advantage in Business
Given the new knowledge economy, competitive environment, the rise of the new technologies and also the new instruments for marketing and management – from social media to software, from chatbots to ERP – every business has to understand that adjusting to the new conditions is vital not only to surv...
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Format: | Article |
Language: | English |
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Ovidius University Press
2019-01-01
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Series: | Ovidius University Annals: Economic Sciences Series |
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Online Access: | http://stec.univ-ovidius.ro/html/anale/RO/wp-content/uploads/2020/02/Section%20IV/19.pdf |