MARKET CAPACITY AS THE BASIS OF MARKETING RESEARCH FOOD MARKET OF KEMEROVO REGION
One of the main tasks of marketing research is to identify the capacity of food market. Market capacity, concerning its quantitative characteristics, demonstrates the capabilities of food market volume of sales. It is a common practice to distinguish between two levels of market capacity: potential...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Kemerovo State University
2015-06-01
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Series: | Foods and Raw Materials |
Subjects: | |
Online Access: | http://jfrm.ru/?page=archive&jrn=5&article=18 |