Contemporary poetry in the world of advetising: deictic organization of poetical and advertising texts

The article is devoted to the comparison of poetical and advertising discourses and to the exposure of the communicative strategies specific of these types of texts (the category of ‘addressness’, the grammatical and semantic manner of a deictic expression, etc.).

Bibliographic Details
Main Author: O V Sokolova
Format: Article
Language:English
Published: Peoples' Friendship University of Russia (RUDN University) 2013-12-01
Series:Russian journal of linguistics: Vestnik RUDN
Subjects:
Online Access:http://journals.rudn.ru/linguistics/article/view/9723