Contemporary poetry in the world of advetising: deictic organization of poetical and advertising texts
The article is devoted to the comparison of poetical and advertising discourses and to the exposure of the communicative strategies specific of these types of texts (the category of ‘addressness’, the grammatical and semantic manner of a deictic expression, etc.).
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Format: | Article |
Language: | English |
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Peoples' Friendship University of Russia (RUDN University)
2013-12-01
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Series: | Russian journal of linguistics: Vestnik RUDN |
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Online Access: | http://journals.rudn.ru/linguistics/article/view/9723 |