Aile Değerleri ve Dindarlığın Plansız Satın Alma Eğilimi Üzerine Etkilerine Yönelik Bir Yapısal Eşitlik Modeli (A Structural Equation Model on the Effects of Family Values and Religiosity toward Impulse Buying Tendency)
The purpose of this study is to measure the effects of family values and religiosity on impulse buying tendency. Our sample consists of 250 consumers. According to the frequency analysis, the sample represents the new middle class consumers who are mostly young, well educated urbanites and white...
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| Format: | Article |
| Language: | English |
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Isarder
2016-03-01
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| Series: | İşletme Araştırmaları Dergisi |
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| Online Access: | http://isarder.org/2016/vol.8_issue.1_article018_full_text.pdf |