THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES
Being a daily pratice among a lot of humans, music is probably the most present art throughout our lives. That is why, in many cases, advertising uses music to attract out attention and stimulate memories, connecting human expectatives and product added values.
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Fundación Unamuno
2013-11-01
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Online Access: | http://ojs.revistaorbis.org.ve/index.php/orbis/article/view/104 |
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doaj-56d1721f01ac4aad834d4fed7935f59e2020-11-24T22:35:57ZspaFundación UnamunoRevista Orbis1856-15942013-11-0126114124104THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIESMontse Vázquez Gestal0Universidad de VigoBeing a daily pratice among a lot of humans, music is probably the most present art throughout our lives. That is why, in many cases, advertising uses music to attract out attention and stimulate memories, connecting human expectatives and product added values.http://ojs.revistaorbis.org.ve/index.php/orbis/article/view/104CreatividadPublicidadMúsicaRecuerdoPersuasión |
collection |
DOAJ |
language |
Spanish |
format |
Article |
sources |
DOAJ |
author |
Montse Vázquez Gestal |
spellingShingle |
Montse Vázquez Gestal THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES Revista Orbis Creatividad Publicidad Música Recuerdo Persuasión |
author_facet |
Montse Vázquez Gestal |
author_sort |
Montse Vázquez Gestal |
title |
THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES |
title_short |
THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES |
title_full |
THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES |
title_fullStr |
THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES |
title_full_unstemmed |
THE MUSIC IN THE MASS MEDIA. HIS ADVERTISING USE LIKE RECOLLECTION OF PAST REALITIES |
title_sort |
music in the mass media. his advertising use like recollection of past realities |
publisher |
Fundación Unamuno |
series |
Revista Orbis |
issn |
1856-1594 |
publishDate |
2013-11-01 |
description |
Being a daily pratice among a lot of humans, music is probably the most present art throughout our lives. That is why, in many cases, advertising uses music to attract out attention and stimulate memories, connecting human expectatives and product added values. |
topic |
Creatividad Publicidad Música Recuerdo Persuasión |
url |
http://ojs.revistaorbis.org.ve/index.php/orbis/article/view/104 |
work_keys_str_mv |
AT montsevazquezgestal themusicinthemassmediahisadvertisinguselikerecollectionofpastrealities AT montsevazquezgestal musicinthemassmediahisadvertisinguselikerecollectionofpastrealities |
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