PENGARUH KARAKTERISTIK TOKO DAN PRODUK BAGI KONSUMEN DI INDONESIA TERHADAP PEMBELIAN IMPULSIF
<div class="WordSection1"><p><em>Impulsive buying tendencies can be found in shopping centers such as malls. The number of malls also cause consumer lifestyles change. Impulsive behavior </em><em>of </em><em>puchases is influenced by product chara...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Merdeka Malang
2018-01-01
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Series: | Jurnal Manajemen Dan Kewirausahaan |
Online Access: | http://jurnal.unmer.ac.id/index.php/jmdk/article/view/1640 |