Integration of Agile Approaches in SME’s Product Development: Demand Analysis and Concept Development
In times of a complex, uncertain and dynamic world with increasingly faster product life cycles agile approaches in the early phase of product development are demanded in small and medium sized enterprises (SME’s). Despite the high demand, there is still no generally valid and need-specific solution...
Main Authors: | Manuel Niever, Han Jennifer Trinh, Roman Kerres, Carsten Hahn |
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Format: | Article |
Language: | English |
Published: |
Athens Institute for Education and Research
2021-10-01
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Series: | Athens Journal of Business & Economics |
Subjects: | |
Online Access: | https://www.athensjournals.gr/business/2021-7-4-3-Niever.pdf |
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