Innovation, Imitation and Competitive Value Analysis

The most widespread kind of innovation in global markets is incremental innovation, which modifies business processes, typically without visible manifestations outside the company. Incremental innovation is also applied to products, bringing changes to their characteristics, and/or impacting on the...

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Bibliographic Details
Main Author: Margherita Corniani
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2012-06-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/9400