SOCIAL SHOPPING RELATIONSHIP MANAGEMENT ON SOCIAL E-COMMERCE IN INDONESIA
Abstract: The phenomenon of online shopping and business start-ups are rising in Indonesia, and one of the results of this movement is a new form of e-commerce—social shopping—which combines two online activities: social networking and online shopping. Manuscript type: Case Studies Research Ai...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Indonesia
2018-06-01
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Series: | Asean Marketing Journal |
Subjects: | |
Online Access: | http://journal.ui.ac.id/index.php/amj/article/view/10629/67546347 |