Economic assessment of the dependence of an organization's competitiveness on reputation capital
There are many interpretations of the term reputation'. Most authors refer to the general definition of reputation, considering reputation (fr., from lat. 'Reputatio' reflection, reasoning) as "a common opinion about the merits and demerits of someone, smth". The nature and...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Faculty of Business and Entrepreneurship, Belgrade
2020-01-01
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| Series: | International Review |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/2217-9739/2020/2217-97392003073A.pdf |