Creating a new news: Opportunies on the internet for broader and deeper journalism

Drawing upon two established ideas, the concept of the long tail from statistics and the concept of an agenda from agenda-setting theory, this issue will describe horizontal and vertical strategies that provide a platform for both planning and then evaluating through formal research broad programs o...

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Bibliographic Details
Main Author: Maxwell McCombs
Format: Article
Language:English
Published: Associação Brasileira de Pesquisadores em Jornalismo 2008-06-01
Series:Brazilian Journalism Research
Subjects:
Online Access:https://bjr.sbpjor.org.br/bjr/article/view/131