Predictors of Enrolling in Online Courses: An Exploratory Study of Students in Undergrad Marketing Courses
An exploratory study of undergraduate students enrolled in marketing courses at a Southeastern regional university was conducted to determine the motivations and characteristics of marketing students who plan to be online learners and examined for differences between those who have taken and those w...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Journal of Educators Online
2015-01-01
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| Series: | Journal of Educators Online |
| Subjects: | |
| Online Access: | https://www.thejeo.com/archive/2015_12_1/fontenot_mathisen_carley_stuart |