The specifics of marketing in strategic planning of election campaigns in Ukraine

The article considers a number of issues related to common approaches to strategic planning of election campaigns and its specificity in the conditions of modern Ukraine. Examines the role of strategic planning in the process of organizing and conducting election campaigns, various types of strategi...

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Bibliographic Details
Main Author: O. Y. Shinkarenko
Format: Article
Language:English
Published: Publishing House "Grani" 2015-06-01
Series:Granì
Subjects:
Online Access:https://grani.org.ua/index.php/journal/article/view/308