Rosnąca rola klientocentryczności w rozwoju koncepcji biznesowych
Customer-centricity – a concept, a trend or an absolute must-have in a modern consumer market? The answer may seem clear, and that no further profound reflections are required. However, it is impossible to specify unambiguously the criteria that should be met by an organization to be considered a cu...
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| Format: | Article |
| Language: | English |
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Lodz University Press
2020-09-01
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| Series: | Annales Etyka w Życiu Gospodarczym |
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| Online Access: | https://czasopisma.uni.lodz.pl/annales/article/view/10477 |