Picturing the Party: Instagram and Party Campaigning in the 2014 Swedish Elections
This article explores Swedish parties’ activities on Instagram during the 2014 elections. Understanding party campaign communication as highly strategic, that is, communication to persuade and mobilize voters in order to win the elections, we ask whether Instagram was used to (1) broadcast campaign...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2016-08-01
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| Series: | Social Media + Society |
| Online Access: | https://doi.org/10.1177/2056305116662179 |