Turismo y eventos culturales: la Fiesta de la Flor en la isla de Madeira y las motivaciones de los turistas
Cultural events play a vital role in the social, cultural, political and economic development of a country or a region. In tourism, they appear as a 'weapon' to identify or position a destination, attract more tourists, improve the image of the place or combat the seasonality. The motivati...
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| Format: | Article |
| Language: | English |
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Instituto Universitario de Investigaciones Turísticas
2014-06-01
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| Series: | Investigaciones Turísticas |
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| Online Access: | https://investigacionesturisticas.ua.es/article/view/2014-n7-turismo-e-eventos-culturais-a-festa-da-flor-na-ilha-da-madeira-e-as-motivacoes-dos-turistas |