Neuroethics transformation of economic rationality: implications for decision making in business

The economy and business field has traditionally been dominated by a conception of calculator, strategic and profit-maximizing individual rationality. This model of rationality has important theoretical limitations and practical consequences. In recent decades the results of neuroethics´ research se...

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Bibliographic Details
Main Author: José-Félix Lozano
Format: Article
Language:Spanish
Published: Universidad Pontificia Comillas 2017-02-01
Series:Pensamiento. Revista de Investigación e Información Filosófica
Subjects:
Online Access:https://revistas.upcomillas.es/index.php/pensamiento/article/view/7691