MARKETING STRATEGIES AND THEIR APPLICATION IN SMALL AND MEDIUM ENTERPRISES EMPHASIZING THE MODERN METHODS
This paper will be focused on marketing strategies and their application in SMEs. Application of marketing today has become almost mandatory and the need for implementation of a common strategy. The marketing elements and strategies to invest more and more and business and other entities allocate an...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Polytecnic in Pozega
2016-06-01
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| Series: | Vallis Aurea |
| Subjects: | |
| Online Access: | https://hrcak.srce.hr/file/248589 |