CORPORATE IDENTITY BUILDING OF UNIVERSITIES IN THE CONTEXT OF ORGANIZATIONAL COMMUNICATION: AN ANALYSIS ON UNIVERSITY WEBSITES
Corporate websites are one of the most effective tools for the organization to communicate with its target audience. In addition to being effective communication tools, corporate websites also support corporate communications and help the formation of corporate identity. Corporate identity is a comp...
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| Format: | Article |
| Language: | English |
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Istanbul Aydın University
2021-04-01
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| Series: | The Turkish Online Journal of Design, Art and Communication |
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| Online Access: | https://dergipark.org.tr/tr/pub/tojdac/issue/60863/861476 |