The impact of social networks as a new path of commercialization for micro entrepreneurs in Gran Asunción, Period 2004-2014

This study aims to discover the social economic impact in the Gran Asuncion Area, as a new business strategy in the sector of micro entrepreneurs, verified through the incorporation of the Internet in Paraguay, during the 2004 – 2014 decade. The social network Facebook is described, as the leading...

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Bibliographic Details
Main Author: Claudia Emilia Torres Zárate
Format: Article
Language:Spanish
Published: Universidad Nacional de Asunción 2015-12-01
Series:Población y Desarrollo
Subjects:
Online Access:http://scielo.iics.una.py/pdf/pdfce/v21n41/2076-054X-pdfce-21-41-00035.pdf