GRAPHIC DESIGN CONFIGURED THROUGH STRATEGIC MARKETING APPLIED TO FIRST-CLASS RESTAURANTS IN CUENCA
This research aims to define the necessary basic aspects in a layout of graphic design through considering the information coming from a marketing strategy that was offered to first-class restaurants in Cuenca. The idea was to show graphic design as a main tool in order to communicate, attract and b...
Main Authors: | María Elena Castro-Rivera, Jhonn Manuel Alarcón-Morales, Eugenia Isabel Román-Guillén |
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Format: | Article |
Language: | Spanish |
Published: |
Universidad del Azuay
2018-12-01
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Series: | Daya |
Subjects: | |
Online Access: | http://revistas.uazuay.edu.ec/index.php/daya/article/view/192/194 |
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