Generation of an Interval Metric Scale to Measure Attitude

This article discusses issues of scales in measuring attitude, demonstrates how a metric scale can be generated based on three main features, and presents results from a repeated measurement survey to verify the generated scale. The design of the generated metric scale is introduced and named Ruler...

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Bibliographic Details
Main Authors: Rohana Yusoff, Roziah Mohd Janor
Format: Article
Language:English
Published: SAGE Publishing 2014-01-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/2158244013516768