ECONOMIC ANALYSIS OF THE MARKETING CHANNELS IN CITRUS INDUSTRY IN BRAZIL

The objective of this article is to analyse the marketing channels adopted and the contractual relations present among certified and uncertified producers of citrus production chain in the region of Vale do Cai, RS, Brazil. 49 producers of this region were selected randomly and semi-structured forms...

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Bibliographic Details
Main Authors: ANDREA CRISTINA DORR, JAQUELINE CARLA GUSE, RUBIA STRASSBURGER, ALINE ZULIAN, MARIVANE VESTENA ROSSATO
Format: Article
Language:English
Published: University of Petrosani 2012-01-01
Series:Annals of the University of Petrosani: Economics
Subjects:
Online Access:http://www.upet.ro/annals/economics/pdf/2012/part1/Dorr-Guse-Strassburger-Zulian-Rossato.pdf