Natural language metaphors covertly influence reasoning.

Metaphors pervade discussions of social issues like climate change, the economy, and crime. We ask how natural language metaphors shape the way people reason about such social issues. In previous work, we showed that describing crime metaphorically as a beast or a virus, led people to generate diffe...

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Bibliographic Details
Main Authors: Paul H Thibodeau, Lera Boroditsky
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2013-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC3534638?pdf=render