Iklan dan Budaya Popular: Pembentukan Identitas Ideologis Kecantikan Perempuan oleh Iklan di Televisi

Abstract: Mass media is not only a channel to deliver messages but also is a channel to build a special image about the world, such as the beauty image of women. Advertisements create it in their messages. Most of them show women with white skin, slim and have long black hair. These cases are a part...

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Bibliographic Details
Main Author: Inda Fitryarini
Format: Article
Language:English
Published: Universitas Atma Jaya Yogyakarta 2013-12-01
Series:Jurnal Ilmu Komunikasi
Online Access:http://ojs.uajy.ac.id/index.php/jik/article/view/199